Life Style

Catch-up parties, a travel orgy and more fun work: we can look forward to this in 2021

Will everything get better next year? Trendwatcher Carl Rohde has a hard head about it. “One thing is getting better: it is likely that we are leaving covid behind us and that was the big downer of this year. It certainly couldn’t get much worse.”

There are definitely bright spots in 2021, says future thinker Tessa Cramer, lector designing the future at Fontys. “Parallels can be drawn with the roaring twenties. That was also a tough time, but one with a lot of innovation. “

2021 will be the year of the ‘opening-up’, says trend strategist Lieke Lamb of the Future Expertise Center. “Towards the summer you can reasonably assume that we will be able to go out again, that the restaurants will be open again and that the first events will be organized again.”

What can we all hope for?

Catch-up parties

To start with the best, if all goes well, we will party like never before. “People who have a baby in 2020, are married or have reached a crown year, will still want to celebrate that in 2021”, says Lieke Lamb. “2021 will be a real festive year, in which we try to make up for everything we were unable to do in the past year.” She hopes that the government will organize a big national party to celebrate that we are rid of corona.

Summer of love and liberation weekend

Trend watcher Rohde also thinks it would be a good idea for the government to organize a kind of ‘liberation weekend’. “A lot of people are under so much pressure that it will be accompanied by some excesses when the stopper is allowed to go off the bottle. It is useful if the government tries to keep that in the right direction. The longer you have had to suppress a wish, how more likely it will explode as soon as the weather can. I don’t think a New Year’s party on July 1, for example, is a bad plan. I’m looking forward to that. “

If corona does not destroy things after all, Cramer also expects a ‘summer of love’. “If we can, there will absolutely be an eruption of everything we have had to keep in.”

Global travel orgy

If it’s all possible again, the cafes and restaurants will be packed, concerts and festivals will probably be sold out in no time and we will travel a lot again, the prospects think. Carl Rohde expects a ‘global travel orgy’. “Anyone who can afford it will certainly travel again if the weather is allowed. If there is a country that is not bright orange, we will go there and everyone will tell themselves that it is a necessary trip.”

At the same time, the rediscovery of the Netherlands, which we have seen this year, will continue in 2021 among part of the population, Rohde thinks. “We will see a strong counter-movement at first, but we will not forget the value of beauty up close.”

Overtaking travel and trans privacy

Lieke Lamb also expects that we will make massive ‘catch-up trips’. “Provided you can submit a negative test, because that is probably where we are going. And that is the beginning of what we call ‘TransPrivacy’: because of the corona tests and vaccinations, the government demands more transparency while citizens are very privacy. This will lead to a lot of discussion and also the occasional civil disobedience. “

“You will also see a dichotomy between people who are struggling on the one hand, and people who have hoarded everything and are going to spend it on the other.” Flying will become much more expensive in the future because of the sustainable development goals, says Lamb, but after the corona crisis, airlines will first try to attract people with good offers. So something to look forward to.

Attention to what really matters

Tessa Cramer notices that in 2020 a greater awareness has arisen for what really matters in life. “People now value company, friends, family, warmth and love even more. I suspect that many will rush out again as soon as the weather can, enjoy festivals, traveling and eating out, but maybe it goes further than that. Change is in the air, maybe we will learn to better understand what is important to us. “

She cites Black Lives Matter as an example. “All of a sudden, space has emerged worldwide to address something that has been simmering and bubbling for a long time. I have the idea that next year these kinds of movements, perhaps also the women’s movement, will have much more space to bring about positive change. That new moral I see compass as a ray of hope that can motivate you to do things differently. “

Carl Rohde also signals that momentum. “One of the few good things that the past year has brought us is a sense of reset. We are driven to change and improve life and society. From international supply chain chains to how we treat our environment and food. Covid has given us a sense of urgency, as a result of which we have all made an attempt to change society in a different direction. “

From priest to party animal

Still, he has yet to see whether it will remain that way in 2021. “At the depth of a crisis, we often propose improvements to ourselves, but when we are out there is usually little left of it. Look at F. Scott Fitzgerald. He was so impressed by the Spanish flu that he considered it very seriously. to become a priest, but when it was over, he went to party and threw himself into his book The Great Gatsby. It often goes like that. Everything would change after the banking crisis, but then we stumbled on happily. Covid has given us a very powerful invitation to think harder about what is really important in life. It would be a shame if we pass up that opportunity. I hope we have learned something and that it will continue. ”

“I look forward to it when we continue to give shape to the things that we now feel society needs – equality, commitment, solidarity, togetherness, humanity – in 2021. At the same time, I am not dramatically positive about that happening. “

Creativity reigns supreme

Creativity has taken a huge leap in the past year, on multiple levels, Cramer noted. We were forced to shape society in a new way, breaking old patterns as well. “Creativity often arises with scarcity. Last year was actually a collective delay. We were all at home, with hardly any distraction. So yes, people got creative, started tinkering, drawing, playing musical instruments that had been dusting for years. At the same time, more arose. room for creativity on a larger scale. For example, never before has so much music been made as in 2020. Musicians have recorded massive amounts of records. “

As far as musicians are concerned, we will see a lot more of that in the coming year. Not only – hopefully – finally back on the stages, but also on social media. “Artists like Taylor Swift have learned that they can’t just stay away for years and now show a lot more of the process of making their music,” says Carl Rohde. “That remains, it increases the sales of their records.”

The hospitality industry also reinvented itself in the past year. Cramer: “They have started working with completely new forms and are attracting a new kind of customer. The high end restaurants are now reaching far more customers than before. I suspect that restaurants will no longer go back to the number of chairs and tables that they can forgive. , but will also persist in other shapes, so that they have a much broader palette. “

Will we also see that creativity in fashion, if we will soon have to show ourselves in something other than a house suit? “In the roaring twenties you saw that the aesthetics of fashion changed a lot,” says Cramer. “In a short time the Victorian wasp waist gave way to flapper dresses and tomboy looks. Women started making their own choices a lot more. This year we were all in sweatpants, I am very curious what the reaction will be in the design and fashion corner. . “

Working becomes more fun

If 2020 has taught us anything, it is that eight hours a day under a suspended ceiling is not necessary. In most cases, work is also fine from home. Maybe you can’t wait to get back to the office. But if you like working from home, chances are that you will also have the space to do so in the future.

“We’ve been working the same way for so long,” says Cramer. “The workplace is a place where meetings take place for hours and where outdated mores reign. You have to be there, an x ​​number of hours, at set times. Those routines were disrupted enormously in 2020, creating a whole new dynamic. There is momentum. to make choices about what is really important to you in your work, to indicate what is and what is not good for you. You no longer have to get in the car or train for every trifle. I think that for many people it is really One bright spot is that it turns out that it can be done differently. We work almost every day, can we perhaps make it a bit more comfortable for ourselves? “

Lieke Lamb also sees it as a positive development that we have started to use online tools en masse that were previously very reluctant. “Last year we made a huge digiswitch and discovered that you don’t have to fly to Shanghai for every meeting. Of course we would love to go back to real-life, but meeting each other digitally can very well co-exist.”

Cramer expects that there will be a hybrid form of partly working from home and partly working in the office. “The formal contact is fine online, but for the informal interaction it is nice if you see each other now and then. I do not suspect that everyone will go back to the way it was. The current situation is in any case an invitation to change. and to take more ownership in which way of working you prefer. It is unprecedented how much we had to change in such a short time, but it turned out to be possible. I find that comforting. “

Technology in healthcare is taking off

Voice recognition as a corona test? According to Lamb, it is possible in the near future. With artificial intelligence (AI) it is conceivable that a voice can tell whether someone has a disease. There is a lot to criticize in terms of privacy, but just imagine how many lives such a technology could save. “These are very interesting developments in the health sector, for which covid is more money available,” says Lamb. “Systems are being developed that, based on countless photos of nodules, for example, can quickly see whether someone has breast cancer. A computer system can do this more objectively than a doctor. It will certainly not replace human skills, but it will be a valuable addition.”

Homes are becoming (just maybe slightly) more affordable

Is the pressure finally going off the boil on the housing market? Not immediately, but Carl Rohde expects that cities – where the housing shortage is highest – will become less popular. “Anyone who has the ability to get out of town does. Tiny houses and campers are doing really well. Everyone wants a little cabin on the moor. We’ve also discovered that we don’t necessarily have to live close to work. While zooming you earn money somewhere in nature, how nice is that? ”

According to Rohde, the city takes on a different meaning. “It is no longer just a place of entertainment and pleasure, but also a place where danger threatens and where the risks are greater. You see a migration outward. But whether it will continue when covid is behind us remains to be seen.”

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