Economy

Consumer buys more from local businesses | To undertake

The pandemic has made the Dutch more aware of the importance of local entrepreneurship. Almost three quarters (71%) think that they themselves should contribute to support local entrepreneurship. It is striking that especially young people aged 18 to 24 years (77%) see the need for this.

A neighborhood with shops and entrepreneurs contributes to the quality of life, according to 78% of the Dutch. The role of local entrepreneurs is strongly emphasized in this. For example, almost four out of five Dutch people (79%) believe that local entrepreneurship has a positive effect on the quality of life in the neighborhood. And although villagers agree more often than urban people (82% versus 77%), the view on enhancing authenticity is unanimous. No fewer than three quarters of the Dutch believe that local entrepreneurship gives the neighborhood an authentic and unique character.

In the study, the RegioBank also addressed the trend that banks are closing more and more branches. Two thirds of those questioned indicated that they found this a pity. More than half say that they see the local bank as part of the neighborhood. Three out of five Dutch people therefore consider personal contact at a bank important, although this is experienced more among villagers (67%) than city residents (58%). It is striking that 18 to 24 year olds (66%) seem to find it more important than 25 to 39 year olds (52%) to have a physical branch of their bank nearby.

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