To boost its attendance, a shopping center tested a novelty: bringing customers home … in Tesla.
According to an internal study of the Ile De France shopping center “Les 3 Fontaines”, many customers use private driver services to return home after shopping. Hence the idea of this new service offered by the shopping center in Cergy-Pontoise.
The service is tested for a week. To benefit from it, customers must justify a minimum of € 150 purchase in one of the 150 shops in the shopping center.
” This can help bring customers back to reality. E-commerce has made a leap with the health crisis. We tell ourselves that this can be positive for those who come by public transport. It’s interesting from an ecological point of view »Explains Umesh Kandiah, responsible for the operation and development of the car park.
At the exit of the Shopping Center, several Tesla VTC drivers take charge of them, store their shopping bags in the trunk… and drive them home within a radius of 10 kilometers.