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Farmer and environmentalist have found each other: a deposit on cans

It is called the most popular environmental measure ever and one that brings two worlds together for a moment. Because whether it concerns stray cans in the bushes or razor-sharp pieces of (accidentally) ground cans in cow feed, it has to stop, according to both environmental activist and farmer. Also, just about all municipalities that have finished mopping with the tap open and the high cleaning costs argue for the same thing: deposits on cans.

To give the decision-makers in The Hague an extra boost, the campaign from the Depositiegeldalliantie started today. More than 140 partners participate (and counting), from the municipality of Venlo to the Consumentenbond and LTO Nederland. And Waardlanden Cleaning Service (see below). A hashtag can of course not be missing: #StiegeldYesWeCan.


“Yes We Can!” is the name of the campaign launched today. Better well stolen from Obama than badly conceived, agrees Tom Zoete of the Deposit Money Alliance. And then there is also a nice play on words, because can means can and let that be just the hot topic: deposits on cans. Something that Coca-Cola probably laughed out loud about in 1955, when they threw their first can into the market. Now the billion-dollar company has announced that it is before the so-called Deposit return system“At European level.” Things are going quite well with the general deposit system, also in our country.

For example, from July 2021, a deposit will already be made on small plastic bottles, but it can still be nicer in BeNe, or: our country and Belgium. The forces are therefore bundled in the alliance, explains Vlaming Zoete. And it has over 1000 partners, from the municipality of Dronten to Plastic Soup Foundation and supermarket chain EkoPlaza (and everything in between) and just like alliances in the world wars, the idea behind it is to stand (er) together against the common enemy. Not Germany this time, a country that has had deposits on cans for years – “and you won’t find a can on the roadside” – but litter.

Also read: In addition to many cans, the Waste Butler also find completely different things during the injection

“There is goodwill”

Tom Zoete himself worked for the Flemish Green Party for years, he rarely or never drinks from cans – “I prefer to drink water from the tap, from such a Dopper” – and has been in the Recylce Network Benelux, one of the founders of the Depositiegeldalliantie. “But I would rather not push myself forward, it is about the deposit …”

The goal of the “enthusiastic campaign,” like him Yes We Can is to give the policymakers in the cabinet an extra push in the right direction. The goodwill there is, according to Zoete, “together with all municipalities, organizations and companies, we want to encourage politicians to continue now, and to quickly introduce deposits on cans into legislation.”

Go, Stientje

This is possible even during this reign, he says hopefully. Because even though the decision moment is only planned for the autumn of 2021, he would not be surprised if that happens earlier, just like with the plastic bottles.

“Counts by Rijkswaterstaat already show that the number of cans in nature is not decreasing, but is increasing strongly, by as much as nineteen percent.” He then refers to a recent interview with State Secretary for Infrastructure and Water Management Stientje van Veldhoven the AD. “In it she said that the decision could be considered in early 2021, and that is very positive.”


It is by no means just another campaign by environmental organizations, Zoete emphasizes several times during the conversation. More than 140 partners support the campaign. LTO Nederland and other “non-classical” partners, as Zoete calls them, are also “in”. Good news, he also thinks: “The day when environmental organizations and farmers want the same thing has come.”

LTO Nederland would rather see the deposit on the cans yesterday than today. The connection may be difficult to make at first, but the more Red Bull (and other) cans are carelessly thrown away, the more cows (and other livestock) get sick. “Mowing cans that then end up in razor-sharp pieces in the animal feed is a real concern,” says Jeannette van de Ven of LTO Nederland, who has heard many complaints and questions from their members – horticulturists and farmers – in recent years. “The deposit alliance is trying to constructively draw attention to this from various parties and we can wholeheartedly support that. It would be positive if the current cabinet took another decision regarding a deposit on cans. ”

‘It functions’

The vast majority of Dutch people want a deposit on cans, says Sandra Molenaar, director of the Consumer Association. “Research among our members shows that 75 percent of consumers are in favor of a deposit on cans. Consumers do not understand why such an obvious, proven effective measure if a deposit is not simply introduced quickly. ” Something that has been done for a long time in many other countries, continues deposit money man Tom Zoete.

“Nor is it that it was invented by some miracle doctor. The concept has been around for years and in all countries where it has already been introduced they have never disposed of it. That shows it works. For example, if you walk through Copenhagen, Berlin or Oslo, you just notice how clean it is. You won’t see a can on the street. I also think that we will attach more and more value to this, especially at this time. ”


For a long time, resistance came mainly from soft drink producers and supermarkets, but hope is on the horizon. “The European Federation of Soft Drinks has recently stated that it is in favor of a deposit system,” says Zoete. The hesitation is still mainly in supermarkets. But they also benefit from a quick (positive) bullet through the church, he thinks, because even if it is still a good look, the chance that it will get there is certainly not small, “but never say never”He says cautiously. Supermarkets are currently preparing to organize the collection of small bottles and to see whether an extra deposit machine is needed, for example. “If there is now also a deposit on cans and supermarkets know this in time, they can make that investment in one go. Two birds with one stone.”

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Farmer and environmentalist have finally found each other: a deposit on cans


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