Lidl hires tour operators JT Touristik and Lidl Holidays

The discounter Lidl says goodbye to the business as a tour operator and in future will only act as a holiday agent. The operation of its own tour operators JT Touristik and Lidl Holidays will be completely stopped on October 31, 2020, the company announced on Wednesday, thereby confirming information from the industry service “fvw”. Lidl Digital, which is responsible for the online business, wants to strengthen its core business and pool the resources for it, it said. The portal should be retained, but in future only offers from partner organizers will be marketed and brokered there.

According to Lidl, around 120 employees are affected, with whom discussions are now taking place. The aim is to show as many as possible an alternative within the Schwarz group to which Lidl belongs.

Previously, Galeria Reisen had just filed for bankruptcy. 440 employees are affected there.


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