Google+, Chrome Apps, Picasa, Panoramio, Nexus, Project Ara, Hangouts on Air, Google Compare, My Tracks, Google X, Catalog, Web Accelerator, Answers are just a few examples of Google projects that Google has discontinued. There are more of them – we introduce you to the biggest Google flops.
We present the biggest Google flops. And show the laboratory in which some of these flops, but also some brilliant direct hits, were created.
Brilliant successes …
Some products from Google,
which has been called the alphabet since August 2015,
are ingenious and immediately find many enthusiastic users.
Google Maps with Street View.
Or google texts and tables. And of course, and especially web search, fall into this category. Android and the Google Chrome browser have long been successful models.
… time to mature …
Other projects like
Keep, which is called Google Notes in Germany,
take some time to mature. There is also one for Google Notes
The Nexus smartphones, on the other hand, were not a complete failure, but to date they have not gained any relevant shares in the smartphone market. These Android smartphones, which Google has had changing hardware partners produce, have so far been more of a kind of toy for technology lovers, as a Huawei manager put it a long time ago. They have that too
Pixel smartphones released in 2016 have not changed anything.
… and failures
The takeover of the traditional company Motorola in 2012, however, was not very successful for Google.
In 2014, Google sold Motorola to Lenovo.
The Chinese buried the renowned cell phone brand in early 2016. But some other projects and offers also failed completely. The Chrome apps, for example, have hardly found any users, as has Google App Maker. To this day, Project Ara has not produced a single finished smartphone that can be bought. The comparison service Google Compare could not even establish itself in the USA.
Sometimes, however, Google also discontinues services that were by no means a letdown. Like the Google Reader. As google
announced plans to discontinue this RSS service,
a storm of protest went through the web. But without success. Because Google repeatedly stops services and programs that are less in demand as part of its “cleaning campaigns” in order to free up resources for new projects. Google is also retiring the Google Now Launcher in March 2017.
And at the end of 2020, Google Cloud Print will be closed, which was also not a flop in the strict sense of the word.
So not every discontinued Google product was actually a flop. Sometimes Google even competed with itself by releasing two similar products.
Picasa, which wasn’t really a flop, but got competition from its own company through Google Photos,
and Panoramio also fall into this category, but so do Hangouts on Air and My Tracks. Then after some time Google pulls the ripcord and discontinues one of the duplicate products. The smart answer tool Reply, in turn, was presented by Google in October 2018
although also a
but this function flows into
Gmail Smart Compose and Smart Reply.
Youtube Music replaced Google Play Music in 2020.
This also applies to the competing projects with drones –
one of these drone projects is pathetic in January 2017
“crashed”. Google Talk finally met its fate on June 26, 2017: Google switched off the chat service and migrated all remaining users to Hangouts. However, Google also wants to discontinue, Hangouts only seems to be allowed to continue to exist for corporate customers.
Most of the Google Flop offers compiled here have already been discontinued, but a few are still available. Still others have been through a long illness, such as Google+.
First, Google ended the compulsory binding of a Gmail account to a Google+ profile.
Went in November 2015
Google then use Google Plus to target themed communities.
But this realignment was also in vain,
Google announced on October 9, 2018 that it would discontinue Google+ for private users.
There was still a deadline for Google+ until August 2019.
We don’t have them in our gallery
the Android apps Bump and Flock added.
These projects did not fail in the strict sense of the word, but were discontinued due to strategic considerations. We also did without the idea of Google services such as the Bufferbox package storage service, which was only available in the USA. And that too
discontinued Quickoffice for Android and iOS is not a flop
– on the contrary, the office suite was extremely successful. Only Google bought them out and incorporated their functions into its own office suite.