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US prices for all Sony 4K & 8K models leaked in 2021 (Bravia XR)

The US prices for Sony’s entire LCD & OLED TV lineup 2021 are online!

Shortly after the first prices for Sony’s 2021 OLED TVs went online, there is now also a price communication for the 4K & 8K models in the LCD area. This is how much Sony’s new X1 and BRAVIA XR TVs will cost in 2021.

The source for the following price overview is again bhphotovideo.com, which probably prematurely put the prices for Sony’s 2021 lineup online. An official confirmation from Sony Electronics is still pending, but it can be assumed that the retailer has not played around with “fancy prices” due to the direct communication with Sony. The prices are a good indicator of the price level at which the new 4K & 8K televisions from Sony are settling in the German market. Conveniently, all Sony TVs worldwide will have the same model name this year. This makes it easy to assign and compare prices at a later date. Here is an overview of the communicated prices including a brief description of the respective model series:

X80J LCD 4K TV with X1 processor:

Sony Bravia LCD TV with X1 processor, X-Reality Pro and 50Hz panel, HDMI 2.0, Google TV, AirPlay 2, eARC and much more.

  • 43 inch KD43X80J – $ 699 US
  • 50 inch KD50X80J – $ 799 US
  • 55 inch KD55X80J – $ 899 US
  • 65 inch KD65X80J – $ 999 US
  • 75 inch KD75X80J – $ 1,499 US

X85J LCD 4K TV with X1 processor

Sony Bravia LCD TV with X1 processor, X-Reality Pro and 100Hz panel, HDMI 2.0, Google TV, AirPlay 2, eARC and much more.

  • 43 inch KD43X85J – $ 799 US
  • 50 inch KD50X85J – $ 899 US
  • 55 inch KD55X85J – $ 1,199 US
  • 65 inch KD65X85J – $ 1,499 US
  • 75 inch KD75X85J – $ 1,799 US
  • 85 inch KD85X85J – $ 2,999 US

X90J LCD 4K TV with BRAVIA XR processor

Sony Bravia XR 4K LCD TV with XR processor, XR Triluminos Pro, XR Contrast Booster, XR Motion Clarity, 100Hz panel, Acoustic Multi-Audio, 2x HDMI 2.1, ALLM, VRR, Google TV, AirPlay 2, eARC and much more.

  • 50 inch XR50X90J – $ 1,299 US
  • 55 inch XR55X90J – $ 1,399 US
  • 65 inch XR65X90J – $ 1,799 US
  • 75 inch XR75X90J – $ 2,499 US

X95J LCD 4K TV with BRAVIA XR processor

Sony Bravia XR 4K LCD TV with XR processor, XR Triluminos Pro, XR Contrast Booster, XR Motion Clarity, X-Wide Angle, X-Anti-Reflection (from 75 inches), 100Hz panel, Acoustic Multi-Audio, 2x HDMI 2.1, ALLM, VRR, Google TV, AirPlay 2, eARC and much more.

  • 65 inch XR65X95J – $ 2,299 US
  • 75 inch XR75X95J – $ 3,499 US
  • 85 inch XR85X95J – $ 4,999 US

A80J OLED 4K TV with BRAVIA XR processor

Sony Bravia XR 4K OLED TV with XR processor, XR Triluminos Pro, XR OLED Contrast, XR Motion Clarity, 100Hz Panel, Acoustic Surface Audio +, 2x HDMI 2.1, ALLM, VRR, Google TV, AirPlay 2, eARC and much more.

  • 55 inch XR55A80J – $ 2,199 US
  • 65 inch XR65A80J – $ 2,799 US
  • 77 inch XR77A80J – $ 4,499 US

A90J OLED 4K TV with BRAVIA XR processor

Sony Bravia XR 4K OLED TV with XR processor, XR Triluminos Pro, XR OLED Contrast PRO, XR Motion Clarity, 100Hz Panel, Acoustic Surface Audio +, 2x HDMI 2.1, ALLM, VRR, Google TV, AirPlay 2, eARC and much more.

  • 55 inch XR55A90J – $ 2,999 US
  • 65-inch XR65A90J – $ 3,999 US
  • 83 inch XR83A90J – $ 7,999 US

Z9J LCD 8K TV with BRAVIA XR processor

Sony Bravia XR 8K LCD TV with XR processor, XR Triluminos Pro, XR Contrast Booster, XR Motion Clarity, X-Wide Angle, X-Anti-Reflection, 100Hz Panel, Acoustic Multi-Audio, 3x HDMI 2.1, ALLM, VRR, Google TV, AirPlay 2, eARC and much more.

  • 75 inch XR75Z9G – $ 6,999 US
  • 85 inch XR85Z9J – $ 9,999 US

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